Salima Sugar Company set to showcase products at Malawi National Day in Qatar

The Company Secretary for Salima Sugar Company Limited, Charles Thupi says the company will be participating in Malawi National Event Day planned to take place on 7th February, 2023 at Doha Expo in Qatar.

Thupi said they are excited to participate in Doha Expo during Malawi National Event Day because they will be marketing their products at a high-level market with an expectation of getting lucrative deals for their products as well as marketing Malawi nation.

 “I believe that participating at this event is very important to us as a country because we will be showcasing our products, especially the newly introduced brigades which are made from by-products of sugar and they are environmentally friendly to help in reducing effects of environmental degradation.

 “We will be carrying the Salima Sugar which we intend to sell there and at the same time looking forward to having some trade and investments discussions with investors in Qatar with an aim of attracting them to invest in our country,” explained Thupi.

 In his remarks, the Chief Executive Officer for Malawi Investment Trade Centre, Paul Kwengere said Malawi was invited by the government of the state of Qatar to hold a Malawi National Day event at Doha Expo in order to showcase Malawi’s products and have trade and investments meetings.

“Yes, Malawi has been participating in Doha Expo since it started in October, 2023 and this time around the nation has been given a special day to showcase its products, services as well as hold business to business meetings with different investors,” said Kwengwere.

Kwengwere further said Malawi government through Malawi Investment and Trade Centre (MITC) will mount pavilions to showcase its products and services to the world and an International Bazaar to sell its products.

“Malawi National Day event is very important to Malawian business people as Middle East has high net incomes and is a big importer of food which gives Malawi a comparative advantage for generation of foreign exchange through export trade and foreign direct investment,” said Kwengwere.

Some of the organizations that have confirmed participation are Salima Sugar Company, Maleta Gems and Jewelry, North East Foods among others. 

MITC is coordinating Malawi’s participation at the on-going Expo 2023 Doha which started on October 2, 2023. The Expo which is running under the theme “Green Desert, Better Environment” will take 179 days and it will end on 29th March 2024.

In the Picture is CEO for MITC, Paul Kwengwere